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The best developer newsletters to sponsor

Developers ignore most ads, but they read the newsletters below. The list mixes broad engineering newsletters with weekly titles for one language or platform.

Updated By Tejas Rane Data from Radar Lab

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The short answer

By sponsor ads in the last 12 months, the most-sponsored developer newsletters are TLDR, The Pragmatic Engineer and Joe Reis. Language-specific weeklies like JavaScript Weekly and Node Weekly are sponsored by the same database and monitoring tools again and again.

Where these numbers come from

Radar Lab tracks 470 developer newsletters and reads the sponsor ads in their issues. 86 of them have sponsors we've verified, and 183 brands sponsored them in the last 12 months.

10 developer newsletters with the most sponsors right now

Ranked by sponsor ads Radar Lab saw in the last 12 months. Each one has had a sponsor recently, so it's open for business.

  1. TLDR

    tldr.tech

    Daily tech news for developers: software, AI tools, coding agents and cloud.

    Read by
    Developers, Engineers
    Recent sponsors
    Buildkite, Span, Datadog, Granola
    26 brands have sponsored it
    Came back for more13
    Latest ad
    See all 26 sponsors and their ads
  2. The Pragmatic Engineer

    newsletter.pragmaticengineer.com

    How software is built at tech companies, for engineers and engineering leaders.

    Read by
    Software engineers, Engineering leaders
    Recent sponsors
    Antithesis, WorkOS, turbopuffer, Sentry
    9 brands have sponsored it
    Came back for more6
    Latest ad
    See all 9 sponsors and their ads
  3. Joe Reis

    joereis.substack.com

    Data modeling, data infrastructure and scaling AI work, for data engineers.

    Read by
    Data engineers, Data leaders
    Recent sponsors
    Fivetran, Confluent, Revefi
    8 brands have sponsored it
    Came back for more4
    Latest ad
    See all 8 sponsors and their ads
  1. Frontend Focus

    frontendfoc.us

    HTML, CSS, browsers and web platform news for front-end developers.

    Read by
    Front-end developers, Web designers
    Recent sponsors
    Tiger Data, Expo Observe, Meticulous
    7 brands have sponsored it
    Came back for more5
    Latest ad
    See all 7 sponsors and their ads
  2. TLDR DevOps

    tldr.tech

    A quick daily round-up of DevOps tools, releases and practices.

    Read by
    DevOps engineers, Platform engineers
    Recent sponsors
    Cloudflare, Buildkite, Nylas
    13 brands have sponsored it
    Came back for more2
    Latest ad
    See all 13 sponsors and their ads
  3. Node Weekly

    nodeweekly.com

    Node.js news for developers building back-end and full-stack apps.

    Read by
    Node.js developers
    Recent sponsors
    Tiger Data, Sentry, Master.dev, ClickHouse
    7 brands have sponsored it
    Came back for more4
    Latest ad
    See all 7 sponsors and their ads
  4. JavaScript Weekly

    javascriptweekly.com

    Frameworks, runtimes and tools for JavaScript developers.

    Read by
    JavaScript developers
    Recent sponsors
    Meticulous, Tiger Data, JetBrains
    8 brands have sponsored it
    Came back for more2
    Latest ad
    See all 8 sponsors and their ads
  5. Android Weekly

    androidweekly.net

    Tutorials, libraries and news for Android and Kotlin developers.

    Read by
    Android developers
    Recent sponsors
    bitdrift, Runway, Pushwoosh
    5 brands have sponsored it
    Came back for more2
    Latest ad
    See all 5 sponsors and their ads
  6. Ruby Weekly

    rubyweekly.com

    Ruby and Rails news, articles and tools.

    Read by
    Ruby developers
    Recent sponsors
    AppSignal, Tiger Data, SerpAPI
    7 brands have sponsored it
    Came back for more2
    Latest ad
    See all 7 sponsors and their ads
  7. Bytes

    bytes.dev

    A light, funny take on what changed in JavaScript and web tooling.

    Read by
    JavaScript developers, Web developers
    Recent sponsors
    Orkes, Apify, Jam, Trigger.dev
    8 brands have sponsored it
    Came back for more2
    Latest ad
    See all 8 sponsors and their ads

These are the 10 busiest of 86 developer newsletters with verified sponsors. See all 86 in Radar Lab.

Brands that sponsor the most developer newsletters

Counted across the developer newsletters Radar Lab tracks, over the last 12 months.

  • Tiger Data
  • Sentry
  • SerpAPI
  • WorkOS
  • Teleport
  • CodeRabbit

Is your competitor on this list?

Radar Lab shows every newsletter a company has sponsored, when, how often, and the ads it ran. Look up a competitor and you see their whole newsletter plan.

Look up a competitor

How to pick the right developer newsletter

Who these newsletters work best for

  • Developer tools, APIs, databases and monitoring
  • Infrastructure and DevOps products
  • Data tools, when the newsletter reaches data engineers

What to check before you book

  • Match the stack. A weekly for one language reaches exactly those developers; a broad newsletter reaches more people with less fit.
  • Show, don't sell. Code, a free tier or a clear benchmark works better with developers than marketing copy.
  • Look for repeat dev-tool sponsors. Database and monitoring tools coming back is a good sign the readers try tools.

Questions about sponsoring developer newsletters

What are the best developer newsletters to sponsor?

By recent sponsor ads, TLDR, The Pragmatic Engineer, Frontend Focus, TLDR DevOps and JavaScript Weekly are among the most-sponsored developer newsletters in Radar Lab's records.

Which companies sponsor developer newsletters?

Tiger Data, Sentry, SerpAPI, WorkOS, Teleport and CodeRabbit sponsor the most developer newsletters. Most are developer tools with a free tier.

How do I advertise to developers?

Sponsor newsletters for your exact stack, keep the ad short and technical, and offer something developers can try right away, such as a free tier, open-source project or code sample.

Before you pay for a placement

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